This year Two de Force had the absolute pleasure to work with Foxtel in delivering their first Women in Television Breakfast event.
Over 600 ladies and gents within the Australian media industry attended the 3-hour breakfast. Two espresso coffee stations greeted our guests to warm them up on a particularly soggy day. Armed with their barista made coffee, attendees made their way into the beautifully themed room; pink and golden up lights framed the space, immaculately set tables with orchid centrepieces (let’s not forget the amazing Kabuki Boy gift bags!) filled the room, and the impressive stage design gave us the focal point for the morning.
When Two de Force joined the project, we hit the ground running (we love working on this uplifting event!) We had a lot to achieve in a short space of time. Determining the event budget, schedule and marketing plan was first on the list. We continuously liaised with the fantastic Foxtel team to build on the event and establish concepts and marketing timelines.
Once we had a strong idea of what it would look like, Foxtel sourced the talent, and what phenomenal talent it was; Sky News presenter Jacinta Tynan was the event MC. Actress Susie Porter was our keynote speaker, with Offspring actor Asher Keddie, Pose actor Indya Moore, Seven’s head of drama Julie McGauran and Foxtel’s chief financial officer Amanda Laing creating the panel.
Two de Force created detailed briefs for the production team, the venue and each supplier to bring the 2018 Women in Television Breakfast to life. This event really was a roaring success, the talent, the attendees and the event staff all left feeling inspired, elated and eager for the 2019 event!