What a week! This year the Yaffa LIVE series consisted of both full and half-day conferences for the following Yaffa Media magazine titles:

  •        Australian Photography
  •        Capture
  •        Stationery
  •        Australian Wood Review
  •        Food and Drink & Packaging News
  •        Ragtrader
  •        Climate Control News
  •        Australasian Paint and Panel.


The conferences and awards were held consecutively over a 5 day period in Sydney’s CBD. Two de Force were responsible for securing a venue in a central location appropriate for all audiences and event formats. Each brand offered a different line up of sponsors, speakers, topics and discussions for a variety of consumers and business-to-business audiences.


The Two de Force team managed every aspect of the event organisation from designing screen content, coordinating audio visual requirements, event registration, stage design and catering coordination. On top of that we were responsible for managing the logistics with 45 different sponsors, 74 speakers and up to 1100 guests.


With a quick turn around between each conference, Two de Force sourced a neutral stage design that complimented each brand, the Two de Force team managed to transform the event space with as little as an hour between each event. In true TDF style, each event was swiftly transformed and well executed beyond the expectations of our clients.