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Now in it's 7th year, this Awards breakfast recognizes magazine brands that perform at the highest level for publishers, advertisers and readers.

This year the 2015 Australian Magazine Awards were held in the contemporary
and stunning ballroom at The Ivy, Sydney CBD, and was hosted by the talented James Valentine.

To keep up with current trends and formats, Two de Force worked closely with the AdNews to reinvigorate the Award categories and criteria creating a fresh new approach to the entry process and overall program.

With 200+ attendees the Ballroom was set in banquet style. Each table of 10 was pre-set with a delicious continental breakfast selection of freshly baked danishes and croissants, freshly fruit salads and yoghurt pots with berry compote.

Coffee carts were serving delicious barista coffee as guests arrived and once everyone had a caffeine hit in their hands, guests were seated and served a hot plated breakfast.

Two de Force liaised with all sponsors to ensure that they're presence at the Awards was showcased not only in physical materials but also digitally within a sponsor loop and the Awards presentation.

Additional attention was given to
Priceline Pharmacy, the Major Sponsor of the Awards, to created a Health and Beauty Station within the ballroom, bringing further attention and talk-ability to their brand.

The Awards showcased 20 categories, including the all important Magazine Brand of the Year category, awarded to Taste.com.au and the Hall of Fame Award, with this years inductee being the infamous Donna Hay.